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We pride ourselves for sourcing ultra premium ingredients. Crafted in small batches, this sacred formula combines goat ghee — revered for its cooling and Pitta-balancing properties — with protective castor oil, nourishing Triphala, beeswax from mustard-fed hives, and hydrating Kashmiri rose ark. Every ingredient is selected to soothe, strengthen, and sanctify the delicate skin around your eyes. Click on any ingredient on the left to learn more.
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Our Organic Kajal is prepared using herbs long known to nourish and protect the eyes, blending traditional Ayurvedic wisdom with modern care. A herbal infusion of Triphala, Daruharidra, Tulsi, and Sahadevi is prepared over 21 days, with cotton cloth repeatedly dipped and dried to absorb the full potency of the herbs.
The cloth is then rolled into a wick, lit in a lamp fueled with cold-pressed castor oil, and a copper plate is placed above to collect the medicated soot—the source of our kajal’s deep black color. This soot is carefully combined with Desi cow’s ghee, cold-pressed castor oil, Pachakarpoora, and beeswax to create a soft, nourishing formula.
The result is a 100% natural, lead-free Ayurvedic Kajal that defines, protects, and cares for the eyes—safe and effective for daily use
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Shri in Sanskrit embodies the divine feminine — a force of abundance, radiance, and reverence. It is the essence of beauty that transcends the surface, reminding us that true beauty is rooted in balance, vitality, and sacred energy. Shri calls forth the power of nourishment, grace, and inner strength, reflecting beauty as a holistic experience — one that nurtures both the body and soul.
 
Want to make it yourself? Shop pantry ingredients below for a simplified version of the Shri Liner. Scroll for recipe.
Recipe
Prepare the soot:
Light a small flame-safe diya or lamp with goat ghee and place a flat, heat-safe plate above it. Let it burn for 30–60 minutes so the soot collects on the underside of the plate. Scrape the soot gently into a clean bowl once cooled.Infuse the castor oil (optional but recommended):
Simmer castor oil with a pinch of triphala powder for 10–15 minutes on low heat. Strain and let it cool.Melt and mix:
In a double boiler, gently melt the beeswax with a little goat ghee. Once liquefied, stir in the soot, infused castor oil, and triphala powder. Mix until smooth and even.Add rose ark:
Let the mixture cool slightly before adding a few drops of rose ark. Stir again.Set:
Pour into a small, sterile jar or kajal container. Let it set at room temperature or refrigerate for quicker solidifying.
We've partnered with GreenAffair and their advanced testing lab at the Indian Institute of Science Education and Research (IISER) in Mohali — one of India’s most respected research institutions. With their state-of-the-art facilities, every ingredient we use is rigorously tested for safety, potency, and integrity. This collaboration is part of our ongoing commitment to clean, transparent beauty that never compromises on quality.